Great challenges can be found in unlikely places.
I’ve been working for 4 years at Midtronics, market leader in the development of automotive battery testers and chargers. I was initially hired to update their EMEA region’s outdated visual identity, but stayed for the many opportunities that opened up along the way:
- Creating sales enablement tools for million dollar accounts including Volkswagen, Volvo, Ford
- Assist in the development of a new website
- Developing a marketing analytics program with targeted ad campaigns
- UX / UI design and research for their new product lines
- Leading a team, setting team KPI’s and being successful